EstateProMarketer Blog

I get asked regularly what is the “best” marketing tool to bring in new clients. Well the answer might surprise you — because you already have it. It’s your client list. Yes, you heard me right. And the sad reality is that most estate planning lawyers -- with reams of...

If you’ve been in business for yourself for any period of time, you’ve figured out that new clients do not come into your law practice on their own. It takes work to grow your practice, and it simply doesn’t pay to chase after every shiny new marketing technique out...

For most of my business life I’ve been the type of person who always wanted to learn how do everything myself. Even things like fixing code on web pages. It was so difficult explaining what I wanted or finding someone who could fix it, I just learned it and repaired...

Using email in your estate law practice is a tricky thing. Many estate lawyers are content to only send those generic “legal tips” that come as part of those commoditized “brochure-style” websites -- that, for some reason, many estate lawyers still cling to, despite...